Hurraw!Started out of pure intent; a personal obsession to create the perfect balm. Hurraw! lip balms are all natural, vegan, made from premium raw, organic and fair trade ingredients, complete with a bunch of natural and fun flavor options! It also had to meet some tough criteria; super smooth, not draggy, not sticky, not sweet, not too glossy, not too smelly, never grainy, long lasting; plus, it had to hold up to being in a back jeans pocket all day without melting.