The 2024 Every Child Matters Orange Shirt Day Youth T-Shirt is designed by Coast Salish artist Simone Diamond. This unique Coast Salish art design features Mother Bear with her two cubs. The canoe on the bottom represents the Journey of motherhood and the role this plays in Indigenous communities. Learn more about this design by watching our YouTube video "2024 Orange Shirt - The Journey by Simone Diamond, Coast Salish"

Proceeds from Every Child Matters Orange Shirt Day products will be directed to the Native Northwest Reconciliation Fund to support people and families who continue to be impacted by Residential Schools and intergenerational trauma.

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